First Robotics
Since 2010, Solomon Group has partnered with FIRST (For Inspiration and Recognition of Science and Technology) to produce the organization’s annual Robotics Championship — a global competition where 18,000+ students from 40 countries, ages 6–18, design, build, and program their own robots to compete in high-energy matches.
A Long-Term Partnership
FIRST turned to Solomon Group not just as a production partner, but as a strategic collaborator capable of scaling a complex competition into an unforgettable live experience. In 2018, we helped lead a transformative overhaul of the Championship, elevating it into a spectacle that balances sport, entertainment, and education.
Impact and Growth
The revamped Championship has become more than a competition — it’s a platform for innovation and inspiration. Enhancements in production value, live entertainment, and audience engagement have:
- Electrified the in-person atmosphere for competitors and spectators alike
- Expanded reach through dynamic live streaming, including Twitch broadcasts that bring the excitement to homes worldwide
- Increased sponsor visibility and value, reinforcing FIRST’s mission to grow STEM pathways for young people
By blending high-stakes energy with cultural resonance, the event now engages both the robotics community and the broader public.
Why It Matters
The FIRST Robotics Championship exemplifies how live events can inspire, educate, and transform. For more than a decade, Solomon Group has been proud to amplify FIRST’s mission — helping the organization celebrate young innovators while creating a world-class experience that rivals the excitement of professional sports.
