In Washington, D.C., a nearly 200-year-old historic schoolhouse has been transformed into a groundbreaking cultural destination: Planet Word, the world’s first voice-activated museum. Dedicated to the power of language, Planet Word inspires visitors of all ages to experience words in new and unexpected ways.
Strategy and Scope
As part of the core project team, Solomon Group joined during the design development phase to provide expertise across fabrication, AV integration, prototyping, and installation. Our role extended beyond execution — we collaborated with the client, designers, and media producers to translate creative ideas into scalable, durable, and interactive experiences that could perform for millions of visitors while preserving the building’s historic character.
Immersive Storytelling Through Technology
The museum features ten technology-driven galleries, each combining immersive storytelling with advanced AV systems. Highlights include:
The Word Wall: A 22-foot-tall, 40-foot-wide interactive installation with 2,005 custom-fabricated letters. The wall “listens” to visitors, animates in response to speech, and becomes more intelligent over time — a one-of-a-kind fusion of design, fabrication, and AI-driven interactivity.
The Library: A soaring, wood-paneled space with handcrafted cabinetry concealing seamlessly integrated interactive stations.
The Media Spiral: A curved digital ribbon guiding visitors through the stories and science of language.
Each component was carefully engineered, prototyped, and tested by Solomon Group’s fabrication and AV teams to ensure both technical performance and visitor delight.
Navigating Unprecedented Challenges
Planet Word’s production and opening coincided with the global pandemic, requiring rapid adaptation. Our team developed solutions for a touchless, fully digital museum experience, ensuring that interactivity could be maintained without compromising guest health and safety. The result: a museum that felt ahead of its time, offering visitors a sense of wonder in a moment when connection and inspiration felt especially meaningful.
Recognition and Impact
Since opening, Planet Word has been celebrated across the museum and design industries. Awards include the SEGD Global Design Award, earned in partnership with exhibit designers Local Projects. Beyond accolades, the museum has become a landmark in experiential education, showing how technology and storytelling can combine to create meaningful, transformative cultural spaces.
Why It Matters
Planet Word exemplifies how immersive experience design can elevate museums into cultural epicenters. For Solomon Group, it was an opportunity to lead with our producer-led approach: aligning strategy, design, technology, and fabrication to deliver one of the most innovative museums of the decade.
To successfully create this unique museum space, our team joined the exhibit team during its design phase, contributing critical and innovative thinking and expertise. Our Fabrication and A/V Integration teams worked together to prototype complex components; workshop and identify solutions with the client, designers and media producers; and seamlessly install a polished exhibit.